Melaleuca “An apple a day” LTO Packaging Concepts

Every spring and fall Melaleuca’s beauty brand, Sei Bella, puts out a Limited Time Only collection. For fall, the theme was “An Apple a Day” and the target demographic was 35-60 year-old women. The collection includes an eyeshadow palette, body illuminator, nail color, dry body oil spray, and a fruit enzyme mask. The first option was chosen for the fall 2024 LTO collection and is currently in production.